Good signs for firm north of the border

Promovere's client services director, Charlie Grabham, and managing director Phil Affleck
Promovere's client services director, Charlie Grabham, and managing director Phil Affleck

A PONTELAND-BASED firm has beaten off stiff industry competition to gain a coveted place on the Scottish Government’s Framework for Marketing Services.

The news could see Promovere’s year-on-year turnover quadruple and the creation of as many as 12 full-time and contract staff jobs.

The marketing business, which works in both the public and private sectors, is one of five firms to have been added to the Scottish Government’s roster of field marketing companies.

It is the first time that the authority has included the specialism in its own right in this framework, which will last for a period of two years.

Promovere managing director Phil Affleck said: “I am delighted that our expertise in field marketing has been recognised on such a high profile and very public stage.

“We are not one of the bigger companies, but I believe the authority’s decision to include marketing sub lots in the procurement exercise has opened the door for SME providers in niche markets and specialisms and makes it easier for companies such as ourselves to compete with larger firms.

“However, we have many years’ experience in the development and delivery of tactical promotional activity for blue-chip businesses such as Vauxhall, Tesco Extra, Guinness, Nissan and Walkers.

“To now be chosen as one of five framework providers by the Scottish Government is a real feather in our cap and shows that we are a safe and secure pair of hands.”

Being on the list means that the firm’s services will be available to ministers, the non-departmental public and parliamentary corporate bodies, fire and rescue groups and health boards among others.