HE may be a menace, but Dennis was used for a good cause by the Morpeth branch of Leeds Building Society.
It sold a range of retro pin badges featuring characters from the Beano comic for a suggested donation of £1 to raise money for the Multiple Sclerosis (MS) Society.
Branches across the country brought in a total of £1,700.
Morpeth Branch Manager Denise Godwin said: “The retro pin badge campaign proved really popular with us, and not only with children.
“Our customers could choose from a range of characters including Dennis the Menace, Gnasher, Minnie the Minx, Billy Whizz and Roger the Dodger.”