County is best for breast

NORTHUMBERLAND is best for breastfeeding support — it’s official.

The county has become just one of four in the country to be awarded UNICEF’s Baby Friendly level three accreditation.

The award has been presented collectively to health visitors, community midwives, 52 GP practices, nursery nurses and Sure Start staff to recognise their work in giving mothers and babies high quality support to enable successful breastfeeding.

A rigorous assessment by the UNICEF team ensures that best practice standards are in place.

Northumberland County Council Executive Member for Children and Young People Lesley Rickerby said: “This is such a great achievement for everyone who has made this award a reality.

“I have heard that mothers from all over the county have received tremendous support from health professionals and children’s centres.”

The award was presented at a breastfeeding conference at Kirkley Hall in Ponteland last month, which was organised by peer support volunteers.

More than 150 people attended the event and heard from world-renowned doctors Professor Helen Ball, Kirsten Unvas Moberg, Anne Lawson and Dr M Ward Platt.