A variety of entertainment will be on offer at Morpeth Market this summer, from animal antics to music and face-painting.
The summer-long programme will run at every Wednesday market to encourage more people to visit the town and provide family fun through the school holidays.
And it kicked off this week with some rather unusual visitors.
Staff from Dragons Den Exotics brought along a selection of reptiles.
The business, which formerly had a shop in Morpeth, has more than 100 years of combined experience in keeping, breeding and researching reptiles, amphibians and invertebrates.
It not only sells the creatures, but has its own captive-breeding projects to ensure the animals have strong genetics and are fit and healthy.
There are currently stores in Newcastle, Blyth and Jarrow.
Steve Brooks, from the business, said: “We actually used to have a shop in Morpeth so we are thrilled to be back, especially on such a great place like the Morpeth Market. There is always such a buzz around the place.”
For those who missed out on the visit, Dragons Den Exotics will return to the market on August 20.
Next week, there will be live music from Rich Allen.
And there will be another special guest making an appearance at the market on August 6 ,in the form of Aubrey the pony.
Aubrey lives at Stepney Banks Stables, which is open seven days a week for riding lessons for both children and adults.
It also operates as a charity, providing opportunities for young people who grow up in challenging situations to grow their confidence, develop resilience and gain qualifications and experience.
Also appearing that day will be talented busker Scott Martin from King Edward VI School.
There will be free face-painting on August 13, and Scott Martin will be back to perform on August 27.
Morpeth Mayor Nic Best said: “We are really looking forward to having different activities on the Morpeth Market Place every week. It will create a great atmosphere and hopefully encourage those on their school holidays to make a visit.”
Running alongside the entertainment will be the regular market, with 21 stalls selling a range of products, from fresh fruit to fish and flowers.
The market is managed by Northumberland County Council and Sanderson Arcade in partnership with Morpeth Town Council, the Morpeth and District Chamber of Trade and other local organisations through a working group.
Morpeth Market runs every Wednesday, from 9am to 3pm, while a Farmers’ Market is held on the first Saturday of each month.