Licence approval to help parlour’s next growth plan

AN ice cream parlour in Morpeth has been granted a licence to sell alcohol.

The Ice Bar’s application was approved by Northumberland County Council at a hearing earlier this month. The licence will run from 11am to 11pm, Monday to Saturday, and from noon to 10pm on Sundays.

The business, located in Newgate Street, was opened by Michael and Alison Murphy in June to provide something a bit different in the town centre. It also sells a variety of hot drinks, cakes and scones.

In a synopsis to the council, they said it has been suggested by many of their customers that it would be nice to come out on an evening for a glass of alcohol while the children have an ice cream or cake in a family-orientated environment.

The document also says: ‘Our next growth plan is to offer small private birthday and Christmas parties.

‘In order for this to appeal to the adult population we would like to be able to offer wine and beer to the parents who accompany the children, at these parties and in the general course of business.

‘It is not our intention to sell alcohol in large quantities or to large groups. The maximum number of persons on the premises would be 25.

‘We intend to sell only to those people visiting us as part of a larger group accompanying children.

‘We will be vigilant with regard to challenging any customers who appear to be under 25 and will not permit alcohol to be removed from the premises. All drinks will be served in glasses.

‘We are attempting to create a continental environment where families can come and enjoy our products, and adults will be offered a glass of wine or beer.’