A not-for-profit Northumberland design and print company has seen a 40 per cent increase in short-run digital printing orders, helping safeguard jobs and potentially creating more.
Since investing in new digital print equipment, Pegswood’s Azure Printing has been boosted by a boom in small-print-run orders, and manager Allan Lynn expects that upturn to continue.
That increase in orders is in part due to a new service it has launched, offering to print books in small numbers for customers writing their own books, based on pastimes, research, family trees, history or on their own personal passions.
Azure Printing helps with the design and production of artwork, offering ISBN numbers, barcodes and technical advice.
Mr Lynn said: “Some of our clients sell their books online, some just want to leave them for loved ones, and others want to give them as gifts.
“We can print any number of books, with some ordering in the tens at a time.
“Our new printer has allowed us to evolve the business to be able to offer such a service, and it is proving very popular.”
Digital printing has helped Azure to win new business from a range of sectors and industries including schools, manufacturers and other charities across the North East.
Mr Lynn added: “Many organisations now have the requirement for small print runs as they are cost-effective, with less waste, especially if you tailor your marketing according to activity.
“Companies and groups also don’t have the space to store printed materials.”
“lthough we can hold some stock for clients, it is more environmentally-friendly to just print what is needed when required.
“Gone are the days of it being cheaper to print more. With our new digital machinery, we can print small amounts at low prices, with reruns being great value too.”
More information on Azure Printing is available by calling 01670 510271 or by visiting www.azure-printing.co.uk