Getting a short back and sides at a Morpeth barbers on Saturday came with the added bonus of meeting Santa.
And Father Christmas spread festive cheer at a number of shops during his visit, which was organised as part of the efforts to promote independent traders in Newgate Street.
A team that includes business owners Susan Bellamy (Stripes fashion store), Dave Harrison (Dave’s The Gentleman’s Barbers), Linda Bright (E Price fruit and veg shop), Wendy Smith (Café des Amis) and Deborah Green (Deborah Green Jewellers) is developing ideas to showcase the street.
Some owners have put Christmas trees up outside their shop and the festive fun at the weekend gave children the chance to meet Santa at Dave’s before he greeted staff in other stores.
Dave said: “The intention was to get all the independent traders in the street involved in something fun and festive and it was a fantastic day.
“I’m proud of what Newgate Street has to offer and we’re showing that we can do things ourselves as a team.
“It’s better to be part of a bunch of shops that are successful, so I think it makes sense to promote other independents in the same street.”
Susan, who has been running Stripes for 29 years, said: “A lot of people have noticed the Christmas trees and said they are a nice addition to the town centre. The trees and the event on Saturday are important because the wide range of independent traders is what makes Morpeth special.
“We will come together as a team after Christmas to discuss options for further activities to promote Newgate Street traders.”